Sports Agent News

August 30, 2007

Reconstructing Michael Vick

Filed under: Michael Vick, Sports, Sports Agent — emmettjones @ 2:03 am

“I will redeem myself…I have to.”

-Michael Vick

One of the many hats of a sports agent is the marketability of your client. Right now, no one in America is less marketable than Michael Vick. And based on these last few weeks, its almost hard to believe that its possible for things to get worse. In this post, I’m going to talk about a few of the things I would do, if I were Michael Vick’s agent, to try and reconstruct his very shattered image, personal feelings about killing dogs aside.

So, how bad are things for Michael Vick right now? Rochelle Steffen, a Missouri resident, had her two dogs slobber and chew up all of the Michael Vick cards she owns. She then posted the cards on Ebay, to give away to the highest bidder…they sold for $7,400. The money was donated to the Humane Society of Southeast Missouri. And, in case you were wondering, this was not the only auction. ESPN reported that a gallup poll of 1000 adults showed that 58% of the people polled think Vick should be banned from the NFL for life and only 22% stated that they wanted their favorite team to try and acquire Vick, should he play again.

“This is the most dramatic and rapid fall from grace that I’ve seen any athlete experience in contemporary American sports. It was only a couple of years ago that Michael Vick was the face of the young National Football League, the most marketable player in the league.”

-Agent Leigh Steinberg

I guess the first question is, “can you reconstruct an athlete who has been so vilified?” Yes. Michael Vick isn’t the first celebrity to get into trouble or be stigmatized. Just ask Ray Lewis (obstruction of justice in a double murder), Leonard Little (vehicular manslaughter), Michael Irvin (cocaine possession), Kobe Bryant (accused of rape), or Pete Rose (gambling). Granted, people haven’t forgotten these incidents, but even Rose, who has a lifetime ban for betting on baseball, still has people who are willing to vote him into the hall of fame. So, even though Vick’s actions were heinous and repugnant, American society has shown that even people who do bad things deserve a second chance. So, how do you go about reconstructing the image of arguably the most vilified athlete in recent and not so recent memory (madden curse? anybody?)?

Well, first off, let me say, that his apology, although about 4 months late, was at least a step in the right direction, but it definitely wasn’t enough (the text of the apology can be found here). While it was impressive that Vick got up in front of the crowd himself, without any notes, it is still very telling that he never actually showed any remorse for the actual killing of the dogs; just remorse for the effect the dog killing has had on everyone else. Even if he doesn’t believe it, I honestly hope that he does, Vick needs to specifically apologize for killing the dogs. Similar to the way a remorseful murder of a person apologizes to the family of the deceased, Vick must apologize to the public for his murder of innocent animals. But, like I said, that’s just the start…Vick, in order to reconstruct his image, will at the very least need to cover these steps.

1. Vick needs to specifically do something to get in the good graces of those people that will be his loudest protractors; PETA, animal shelters, and animal lovers. Note: this will need to be more than a monetary donation! Vick, if any animal shelters will let him, will need to have some sort of event with animals, something that shows the public that Vick can be around animals without…uh, murdering them. The monetary donation will help as well though…Vick should start some sort of “animal rescue fund” or something.

2. Vick also will need to specifically get back into the good graces of the people that were buying his merchandise previously, namely the mom’s of America. To do that he must have a sit down the person who controls the mom’s of America; Oprah Winfrey.

3. On the same token, Vick has to get back into the good graces of the football fans as well, so he will need a one-on-one interview with someone from one of the major sports news outlets (NFL network, Fox Sports, ESPN, etc.) as well.

4. Kiss Roger Goddell’s ass. Shower Roger Goddell with compliments. Repeat.

Who truly knows what the future holds for Michael Vick. Even if he does “everything right” there is still no guarantee that he’ll ever play in the NFL again, or even if he does return that he’ll ever play well. Regardless of all of the incredibly heinous things he has done though, I do believe, that he can be redeemed. But he definitely needs to make a greater showing before his redemption can come. History has shown that America is willing to forgive, even if they do not forget…it is now up to Michael Vick to give us that chance.
ESPN: Fans think Vick should serve time in jail

Yahoo! Sports: Chewed up Michael Vick cards go sell for $7,400 online


1 Comment »

  1. Michael Vick No Hero

    With all the drama surrounding Michael Vick dogfighting situation one can easily forget about what’s really important in the minority community? NAACP officials are sounding the horn making statements about allowing Mr. Vick to continue with his career, implying that there is hidden racism regarding the way his case was handled by federal officials. Enoch Speaks disagrees with the NAACP statements and this show will tell you why?

    Latest Episode: Michael Vick No Hero
    Listen: Direct Download

    To Subscribe, copy the url below to your favorite podcatcher…

    Comment by Enoch Hagans — August 31, 2007 @ 2:49 pm

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